Bidfood KSA proudly took part in Sirha Riyadh 2025, one of the Kingdom’s leading hospitality and foodservice exhibitions, showcasing the company’s commitment to elevating culinary excellence in Saudi Arabia.
This year, Bidfood highlighted its premium beverage and pastry portfolio featuring illy Coffee, MONIN syrups, and strong support for Valrhona and Bridor. The brands’ booths attracted chefs, baristas, and hospitality professionals eager to explore innovation, quality, and inspiration that define the Bidfood experience.
The participation was further marked by the presence of Mr. Hisham El Jamil, CEO of Bidfood Middle east, whose attendance reaffirmed the company’s strategic focus on strengthening partnerships, expanding market leadership, and driving growth across the Kingdom’s rapidly evolving F&B landscape.
Through its dynamic presence at Sirha, Bidfood continues to position itself as the preferred partner for professionals bringing world-class brands, expertise, and passion to Saudi Arabia’s vibrant hospitality industry.