Born in 2009, Al Diyafa Company for catering services is a pioneer in the foodservice industry across the Kingdom of Saudi Arabia.

Al Diyafa, which was subsequently rebranded to Bidfood KSA in July 2019. Distributes an array of premium food and beverage products across the kingdom, to various channels in the HORECA industry like hotels, restaurants, cafes, catering companies, airlines, sporting centers, and cinemas.&nbsp;

With full presence in Riyadh, Jeddah and Dammam, Bidfood KSA has full fledged food and beverage studios, allowing customers to create innovations and recipes for their concepts.&nbsp; More importantly, Bidfood KSA distributes across all the Kingdom of Saudi Arabia, daily, from 5 distribution centers and using over multi-temperature trucks.&nbsp;

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Al Diyafa

Co Brands

My bidfood | KSA

Our Brands

Own Brands

Born in 2009, Al Diyafa Company for catering services is a pioneer in the foodservice industry across the Kingdom of Saudi Arabia.

SAUDI ARABIA

Distribution centers delivering to all regions daily

Bidfood Home is a platform that enables B2C end consumer to order online via a website and a mobile application available on android and iOS. Bidfood Home offers a wide variety of top-quality F&amp;B products delivered to the desired Emirate across the UAE, bringing restaurant experience to consumers, allowing them to recreate unforgettable dining experiences at home.

Bidfood UAE was originally Horeca Trade when it was established in the United Arab Emirates (UAE) in 2003. The name Horeca Trade reflected the company&#39;s focus on serving the HORECA industry: Hotels, Restaurants, and Caf&eacute;s which was and remains the company&#39;s primary customer base.

As HORECA Trade grew and expanded its operations, it joined hands with the global foodservice leader, Bidcorp in 2005, (Bidvest at that time)

Today, Bidfood UAE provides a full portfolio of world-leading range of food and beverage brands; including S.Pellegrino, Acqua Panna, Lamb Weston, Anchor, Fever Tree, Nutella, Impossible and many more. We work closely with leading suppliers to bring top of the line products and latest technological innovations to provide the best service in the market.

In 2021, Bidfood UAE was the leading food service distributor to provide clients with a first of a kind technological advancement: myBidfood, which allows customers to order all their needs anytime, anywhere.

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Bidfood

My bidfood | UAE

Bidfood UAE was originally Horeca Trade when it was established in the United Arab Emirates (UAE) in 2003. The name Horeca Trade reflected the company's focus on serving the HORECA industry: Hotels, Restaurants, and Cafés which was and remains the company's primary customer base.

Distribution centers delivering to all Emirates daily

Born in 2014, Bidfood Oman group has been providing &amp; distributing premium food and beverage products across the sultanate, to various channels in the HORECA industry like hotels, restaurants, cafes, catering companies, airlines, sporting centers, cinemas etc.&nbsp; With two distribution centers, one in Muscat and the other in Salalah, Bidfood Oman reaches customers across all the nation.

Bidfood Oman caters the foodservice businesses in Oman and has a wide range of premium local and international products to help customers create the perfect dining &amp; culinary experience.

Bidfood Oman

My bidfood | OMAN

Bidfood Oman caters the foodservice businesses in Oman and has a wide range of premium local and international products to help customers create the perfect dining & culinary experience.

OMAN

Distribution centers delivering to all governorates daily

Established in 2014 in Bahrain, Bidfood Bahrain (also know was HORECA) has emerged to be a leader in the foodservice distribution world.&nbsp;

Bidfood Bahrain specializes in supplying a wide range of food and beverage products to various sectors, including hotels, restaurants, cafes, and catering companies. Bidfood Bahrain offers an extensive portfolio of products and services to meet the diverse needs of their customers in the food industry.

Bidfood Bahrain

My bidfood | BAHRAIN

Established in 2014 in Bahrain, Bidfood Bahrain (also know was HORECA) has emerged to be a leader in the foodservice distribution world.

BAHRAIN

Dear Valued Customer,

We hope you and your teams are safe and well. As your trusted foodservice partner, we remain committed to ensuring continuity of service and supporting your business, which remain our top priorities during this period.

Our operations remain active, with contingency measures in place to maintain service levels while continuing to accommodate all the requirements as efficiently as possible.

Further to our previous communication dated 12/03/2026, we would like to provide an update on the current supply chain environment.

Current market conditions in the Gulf region, influenced by ongoing geopolitical developments, continue to disrupt raw material sourcing, transportation, and logistics, impacting product availability and additional costs beyond our control across the market. This is placing sustained pressure on the food service industry both locally and regionally, creating challenges in maintaining consistent supply and stable pricing.

While we continue to absorb a significant portion of these increases, sustained cost pressures may necessitate selective price adjustments, and any such changes will be communicated reasonably in due course.

Please be assured that we are working around the clock to ensure:

<ul>
	<li>Secure continuity of supply and competitive pricing through close collaboration with our suppliers.</li>
	<li>Optimizing operations to minimise the impact on your business.</li>
	<li>Maintain the quality and service standards you expect.</li>
</ul>

We appreciate your continued trust and partnership. Should you require any assistance, our Customer Experience Team is available at: +971 04 805 2199

Thank you once again for your continued support.

Sincerely, 
Wissam Khoury 
CCO - Bidfood Middle East 
wissam.khoury@bidfoodme.com

Dear Valued Customer, We hope you and your teams are safe and well. As your trusted foodservice partner, we remain committed to ensuring continuity

Bidfood UAE: Market Conditions Update

Ramadan is a time that brings people together, around the table, through shared traditions, and through flavors that make every gathering truly special. This year,&nbsp;Bidfood Bahrain&nbsp;was proud to play a part in that experience by partnering with&nbsp;The Dome at Hilton Juffair&nbsp;to bring a refreshing and vibrant beverage concept to life for Iftar and Ghabga.

Working closely with the Hilton team, Bidfood Bahrain set out to create something more than just drinks. The goal was to design a beverage experience that captured the spirit of Ramadan while adding creativity and excitement to the guest journey. Using the versatility and premium flavors of&nbsp;Monin, the Bidfood Bahrain team curated a selection of Ramadan-inspired beverages that were refreshing, visually appealing, and perfectly suited for the festive atmosphere at The Dome.

From the very first sip, guests were welcomed with drinks that blended tradition with innovation. Vibrant colors, unique flavor combinations, and refreshing profiles complement the rich Iftar and Ghabga offerings, creating a complete and enjoyable dining experience. Throughout the evenings, it was exciting to see guests discovering these drinks, sharing them with friends and family, and enjoying the refreshing twist they brought to their Ramadan gatherings.

At Bidfood Bahrain, we believe that exceptional hospitality experiences are built through collaboration, creativity, and a deep understanding of our partners&rsquo; needs. Our role goes beyond supplying products; we work closely with chefs, mixologists, and hospitality teams to inspire menus, develop concepts, and deliver solutions that elevate the overall guest experience.

This collaboration with Hilton Juffair reflects how Bidfood Bahrain continues to support the hospitality industry across the Kingdom. By combining our expertise, trusted brands like Monin, and our commitment to innovation, we help our partners transform ideas into experiences that truly delight their guests.

As Ramadan continues to bring communities together, Bidfood Bahrain remains proud to support our partners with innovative solutions, inspiring concepts, and a shared passion for creating memorable moments throughout the holy month.

Ramadan is a time that brings people together, around the table, through shared traditions, and through flavors that make every gathering truly

Creating Memorable Ramadan Moments with Bidfood Bahrain at The Dome, Hilton Juffair

Bidfood Bahrain proudly closed the year 2025 with a vibrant and inspiring celebration &mdash; Monin Day, a dedicated event created to honor partnerships, creativity, and innovation in the world of beverages. The event brought together key partners, industry professionals, and hospitality experts for an immersive experience centered around flavor, craftsmanship, and connection.

Held as a celebration with our valued partners, Monin Day served as a platform to strengthen relationships, exchange ideas, and showcase the latest innovations from Monin, one of the world&rsquo;s leading premium syrup and beverage solution brands.

Introducing Monin&rsquo;s New Range &ndash; Le Mixeur

A key highlight of the event was the exclusive introduction of Monin&rsquo;s new range, Le Mixeur &mdash; a premium collection of cocktail and mocktail mixers designed to deliver consistency, convenience, and exceptional taste. The launch was met with great enthusiasm, as guests explored the versatility and creative potential of the range through live demonstrations and tasting sessions.

Le Mixeur represents Monin&rsquo;s commitment to innovation, empowering bartenders and beverage professionals to craft high-quality drinks effortlessly, without compromising on flavor or presentation.

Masterclass by Monin Regional Expert

Adding exceptional value to the event, Monin&rsquo;s Regional Expert graced Monin Day with their presence and conducted an exclusive Monin Masterclass. The interactive session provided guests with in-depth insights into flavor pairing, mixology techniques, beverage trends, and creative applications of Monin products.

The masterclass inspired bartenders, baristas, and hospitality professionals to push boundaries, experiment with flavors, and elevate their beverage offerings &mdash; reinforcing Monin&rsquo;s role as a trusted partner in innovation and excellence.

A Celebration of Partnerships &amp; Flavor

Monin Day was more than just a product showcase &mdash; it was a celebration of partnerships, passion, and shared success. The event reflected Bidfood Bahrain&rsquo;s ongoing commitment to delivering world-class brands, meaningful experiences, and value-driven collaborations to the local hospitality and foodservice industry.

As we wrapped up 2025, Monin Day allowed us to end the year on a truly sweet note, filled with creativity, inspiration, and memorable moments.

Here&rsquo;s to an even more flavorful 2026.&nbsp;

Bidfood Bahrain proudly closed the year 2025 with a vibrant and inspiring celebration — Monin Day, a dedicated event created to honor partnerships,

Monin Day: Ending year 2025 on a Sweet Note with Bidfood Bahrain

Monin Day Riyadh was a remarkable celebration of creativity, flavor, and brand excellence, reinforcing Monin&rsquo;s position as a leading brand in the beverage industry. Hosted by&nbsp;Bidfood KSA, the exclusive distributor of Monin in Saudi Arabia the event brought together key accounts from Riyadh and Jeddah for an immersive experience that went far beyond a traditional product presentation.

The highlight of the day was the official launch of Le Mixeur range, a ready-to-use cocktail range designed for consistency, quality, and ease of use. Guests explored the newly launched flavors, including Mojito, Margarita, Espresso Martini, Daiquiri, Pina Colada, and Mai Tai, through interactive tastings and live recipe creation sessions that demonstrated the versatility and performance of the range.

Alongside Le Mixeur, attendees experienced the vibrant PURE by Monin range, showcased through creative games and flavor discovery activities. Featured flavors included Peach Apricot, Mango Passion, Lemon Lime, Green Apple, Red Fruit, Mint, and Pink Grapefruit, allowing guests to engage with the products in a fun and memorable way while understanding their applications across beverages and mixology.

The event was honored by the presence of Nana S&eacute;ch&egrave;re, Monin Regional Brand Ambassador, who shared valuable insights into Monin&rsquo;s innovation, global expertise, and commitment to quality. His presence added strong brand authority and elevated the educational aspect of the experience.

Monin Day Riyadh was designed as a full sensory journey. From hands-on tasting and interactive games to an exceptional culinary experience curated by the Marriott Group, featuring a live pasta station, every detail reflected Monin&rsquo;s premium positioning. The atmosphere was further enhanced by live music and a saxophone performance, creating vibrant energy and an unforgettable ambiance.

This event was organized in collaboration with the&nbsp;French Saudi Youth Business Club,&nbsp;highlighting a shared commitment to supporting prestigious French brands and strengthening their presence in the Saudi market.

Monin Day Riyadh perfectly embodied the brand&rsquo;s philosophy where innovation meets experience. This is how Monin and Bidfood KSA creates meaningful connections, inspires creativity, and sets new standards&nbsp;in&nbsp;the&nbsp;market.

Monin Day Riyadh was a remarkable celebration of creativity, flavor, and brand excellence, reinforcing Monin’s position as a leading brand in the

Monin Day Riyadh: A Full Sensory Celebration of Flavor and Innovation

Bidfood Oman, in collaboration with&nbsp;Bridor, proudly hosted a remarkable&nbsp;Bridor&nbsp;Baking Workshop in Muscat at Amoun Caf&eacute;,&nbsp;M&ouml;venpick&nbsp;Hotel. The event brought together over 40 chefs, F&amp;B professionals, and hospitality leaders for an engaging afternoon of live baking, product education, and culinary networking.&nbsp;

Led by Chef Nicolas Postele, Corporate Chef for&nbsp;Bridor&nbsp;Middle East, the workshop showcased the craftsmanship, innovation, and heritage that define&nbsp;Bridor&rsquo;s&nbsp;approach to French baking. Guests experienced live demonstrations and tastings of&nbsp;Bridor&rsquo;s&nbsp;newest creations, including the vibrant ARTY pastry range, Pistachio Filled Croissant, Vegan Croissant, Chocolate Bread Roll, and several other premium bakery innovations.&nbsp;

We were also&nbsp;honoured&nbsp;to welcome representatives from the French Embassy &mdash; Mrs. Sophie Villeret, Cultural&nbsp;Attach&eacute;e, and Mr. S&eacute;bastien Lafragette, Director of the French Omani Centre &mdash; whose presence added tremendous value and reinforced the strong cultural connection between France and Oman through gastronomy.&nbsp;

The workshop provided an excellent platform for many new customers to discover&nbsp;Bridor&rsquo;s&nbsp;unique story, understand its global reputation for excellence, and explore how these ready-to-bake solutions can enhance operational efficiency and elevate menus across Oman&rsquo;s hospitality sector.&nbsp;

This event reflects Bidfood Oman&rsquo;s commitment to supporting the culinary community with premium international brands, meaningful industry experiences, and innovative foodservice solutions that continue to inspire chefs and redefine quality across the market.&nbsp;

Bidfood Oman, in collaboration with Bridor, proudly hosted a remarkable Bridor Baking Workshop in Muscat at Amoun Café, Mövenpick Hotel. The event

Bridor’s Art of Bakery Culture Returns to Muscat

Bidfood Oman, in collaboration with Oman Aquaculture Company LLC, proudly hosted a culinary workshop at the National Hospitality Institute, Wadi Kabir, to introduce Omani Abalone (As&rsquo;Sufailah) to the Muscat hospitality market. Recognized as one of Oman&rsquo;s most prized sea treasures, Abalone &mdash; locally known as As&rsquo;Sufailah &mdash; is sustainably farmed in the pristine seawaters of Mirbat, Dhofar, an area celebrated for its marine purity and biodiversity.&nbsp;

The workshop brought together chefs and hospitality professionals for an interactive Abalone Culinary Workshop &amp; Tasting, allowing them to experience its exceptional flavor, texture, and versatility. Attendees discovered how this premium delicacy can elevate menus across fine-dining restaurants, hotels, and specialty seafood concepts.&nbsp;

Through this collaboration with Oman Aquaculture Company LLC, Bidfood Oman continues to support local producers and promote sustainably sourced Omani seafood, showcasing the best of Oman&rsquo;s coastal treasures to the country&rsquo;s culinary community.&nbsp;

 
Instagram : <a href="https://www.instagram.com/p/DQj5eeaDFeV/?igsh=bzRmc2ltNzY0Mm92  ">Watch Here</a> 
Country: Muscat, Oman&nbsp; 
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Bidfood Oman, in collaboration with Oman Aquaculture Company LLC, proudly hosted a culinary workshop at the National Hospitality Institute, Wadi

Introducing Omani Abalone (As’Sufailah) in Muscat

In a heartfelt and purpose-driven collaboration,&nbsp;Bidfood Bahrain&nbsp;and&nbsp;Monin&nbsp;partnered with&nbsp;Zain Bahrain&nbsp;to support the crucial cause of&nbsp;Breast Cancer Awareness. This initiative reflects a shared commitment to giving back to the community, raising awareness, and standing in solidarity with those affected by the disease.

As part of this meaningful effort, Monin provided refreshing pink-themed beverages specially crafted for the awareness campaign. These drinks were made using the&nbsp;Pure by Monin&nbsp;range &mdash; known for its natural ingredients and no added sugar &mdash; aligning perfectly with the theme of purity, wellness, and mindful consumption. Every sip symbolized hope, care, and strength, echoing the resilience of individuals and families battling breast cancer.

Bidfood Bahrain&nbsp;and&nbsp;Monin&nbsp;have always believed in using their platform for positive impact. Their passion for social causes goes beyond business; it reflects their responsibility to the community they serve. Through awareness-driven initiatives, active participation, and meaningful contributions, they continuously strive to support causes that matter.

This collaboration with Zain is another example of that commitment. By bringing Monin on board for this campaign, Bidfood helped create an engaging, supportive, and emotionally resonant environment that encouraged people to come together for a vital purpose.

Together, we highlighted the importance of early detection, education, and solidarity. They demonstrated that when companies unite for a cause, they can create powerful change and inspire action within society.

With every gesture, every drink served, and every moment of awareness shared, this initiative carried a clear message:

Together, we raise awareness.

Together, we make a difference.

Together, we fight.

In a heartfelt and purpose-driven collaboration, Bidfood Bahrain and Monin partnered with Zain Bahrain to support the crucial cause of Breast Cancer

Bidfood Bahrain and Monin Join Hands with Zain to Support Breast Cancer Awareness

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Bidfood UAE, together with illy Coffee, proudly supported a wellness session hosted by Majlis Al Amal under the Al Jalila Foundation, dedicated to cancer survivors and fighters.

Our coffee station served freshly brewed illy coffee, creating a warm space of comfort and connection as attendees came together to share strength, hope, and stories of resilience.

It was an honour to stand alongside Majlis Al Amal and the Al Jalila Foundation in their inspiring mission to empower women affected by breast cancer. 
 
<a href="https://www.linkedin.com/posts/bidfoodmiddleeast_aljalilafoundation-bidfooduae-pinktober-activity-7388473814747176960-cvX_?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAGAQlRgB1_E-LPOFG4YM-kWZ30doYkkvHdo">Watch the full video now!</a>&nbsp;

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Bidfood UAE, together with illy Coffee, proudly supported a wellness session hosted by Majlis Al Amal under the Al Jalila Foundation, dedicated to

Bidfood UAE x illy Coffee - Supporting Wellness & Empowerment

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In this exclusive feature, Chef Marco unveils the secret behind his culinary masterpieces &mdash; the incomparable Parmigiano Reggiano. 
Naturally lactose-free, aged to perfection, and celebrated for its rich texture and unmistakable flavour, this Italian icon reigns supreme in his kitchen.

Discover the taste of true craftsmanship. 
 
<a href="https://www.linkedin.com/posts/bidfoodmiddleeast_finedining-authenticflavors-italiancuisine-activity-7383817913520181248-Aghe?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAGAQlRgB1_E-LPOFG4YM-kWZ30doYkkvHdo">Watch the full video now!</a>&nbsp; 
<a href="https://www.mybidfoodme.com/#/products/search/?searchTerm=Cheeses&amp;selectedSearchTerm=Cheeses&amp;category=All&amp;page=1&amp;useUrlParams=true">Place your orders today!&nbsp;</a>

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In this exclusive feature, Chef Marco unveils the secret behind his culinary masterpieces — the incomparable Parmigiano Reggiano. Naturally

The Art of Perfection — with Chef Marco at Bussola Restaurant

Bidfood Oman proudly hosted the first-ever Bridor Baking Workshop in Salalah, marking a significant milestone in extending premium French bakery culture to the Dhofar region. Held at Sakalan Restaurant, Al Baleed Resort by Anantara, the event brought together chefs, hoteliers, F&amp;B managers, and culinary professionals for a dynamic afternoon of learning, tasting, and hands-on interaction.&nbsp;

Led by Chef Nicolas Postolle, Corporate Chef for Bridor Middle East, and supported by Claudia, Area Manager for the GCC, the workshop showcased the craftsmanship and creativity behind Bridor&rsquo;s renowned bakery range. One of the key highlights was the introduction of the innovative ARTY Viennese pastries, a modern twist on classic French viennoiserie that captured the interest of the attending chefs.&nbsp;

Guests experienced live baking demonstrations, product insights, and an in-depth look at Bridor&rsquo;s commitment to quality, consistency, and efficiency&mdash;especially its ready-to-bake solutions that require only defrosting and baking. The session also provided an opportunity for chefs to engage directly with the Bridor team, participate in Q&amp;A discussions, and explore new menu possibilities tailored for the Salalah market.&nbsp;

The workshop reflected Bidfood Oman&rsquo;s ongoing mission to bring global food innovations closer to the industry and support culinary teams with training, product knowledge, and elevated solutions. The beautiful khareef ambiance of Salalah added a unique backdrop, making the event a memorable and impactful experience for all attendees.&nbsp;

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Instagram : <a href="https://www.instagram.com/reel/DP0rMoDCKYk/?igsh=MTBoaXJjd3A3czln ">Watch here</a> 
Linkeldn: <a href="https://www.linkedin.com/posts/bidfoodmiddleeast_bridor-bidfood-culinaryexcellence-activity-7384138646410641408-EOzc?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAABzvWr8BWoSpg94kF4qG-xqDwMeQI1pIVO0">Check it here</a>

Bidfood Oman proudly hosted the first-ever Bridor Baking Workshop in Salalah, marking a significant milestone in extending premium French bakery

Bridor’s First Baking Workshop Arrives in Salalah

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Bidfood UAE, a leading foodservice distributor in the region, in collaboration with Lamb Weston, proudly unveiled &ldquo;Frenzy Fries&rdquo;, the brand&rsquo;s latest innovation designed exclusively for foodservice professionals.

Hosted at an exclusive industry evening, the event gathered culinary experts, chefs, and hospitality partners from across the UAE to experience the product first-hand &mdash; marking a significant step forward in fry innovation and performance.

A Game-Changer in Fry Innovation.

The newly launched Frenzy Fries are crafted with a distinct three-sided cut and skin-on design, offering a rustic hand-cut appearance that appeals to both premium dining and casual concepts. Engineered with precision, the fries are built to stay crispy for up to 20 minutes, ensuring consistent quality even in delivery and high-volume service environments &mdash; a true breakthrough for today&rsquo;s foodservice operators.

An Evening of Taste, Innovation, and Storytelling.

During the event, attendees were taken on a journey through the story behind the innovation &mdash; from product development insights to real-world applications in diverse culinary settings. Guests also experienced a series of dishes showcasing the versatility and performance of Frenzy Fries across multiple cuisines and formats.

Strengthening Industry Partnerships.

This exclusive launch reflects the continued partnership between Bidfood UAE and Lamb Weston, two industry leaders committed to empowering chefs and operators with innovative, high-performance products.

At Bidfood UAE, our mission is to bring world-class innovations that elevate the standards of the foodservice industry, Frenzy Fries exemplify that &mdash; a perfect blend of innovation, quality, and versatility designed with chefs in mind.

Frenzy Fries are more than just a product &mdash; they&rsquo;re a solution to the evolving needs of modern kitchens, balancing texture, appearance, and functionality in one exciting creation.

Frenzy Fries are now available across the United Arab Emirates, exclusively distributed by Bidfood UAE, marking the introduction of this global culinary innovation to operators throughout the nation. 
 
<a href="https://www.linkedin.com/posts/bidfoodmiddleeast_uae-bidfooduae-lambweston-activity-7387023778142203904-G5o3?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAGAQlRgB1_E-LPOFG4YM-kWZ30doYkkvHdo">Watch the full video now!</a>&nbsp; 
For more information or to place an order,&nbsp;<a href="https://www.mybidfoodme.com/#/products/search/?searchTerm=Lamb%20Weston&amp;selectedSearchTerm=Lamb%20Weston&amp;category=All&amp;page=1&amp;useUrlParams=true">click here!</a> 
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Bidfood UAE, a leading foodservice distributor in the region, in collaboration with Lamb Weston, proudly unveiled “Frenzy Fries”, the brand’s

Bidfood UAE and Lamb Weston Unveil “Frenzy Fries” — Redefining the Future of Fries in Foodservice

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Bidfood KSA proudly took part in Sirha Riyadh 2025, one of the Kingdom&rsquo;s leading hospitality and foodservice exhibitions, showcasing the company&rsquo;s commitment to elevating culinary excellence in Saudi Arabia.

This year, Bidfood highlighted its premium beverage and pastry portfolio featuring illy Coffee, MONIN syrups, and strong support for Valrhona and Bridor. The brands&rsquo; booths attracted chefs, baristas, and hospitality professionals eager to explore innovation, quality, and inspiration that define the Bidfood experience.

The participation was further marked by the presence of Mr. Hisham El Jamil, CEO of Bidfood Middle east, whose attendance reaffirmed the company&rsquo;s strategic focus on strengthening partnerships, expanding market leadership, and driving growth across the Kingdom&rsquo;s rapidly evolving F&amp;B landscape.

Through its dynamic presence at Sirha, Bidfood continues to position itself as the preferred partner for professionals bringing world-class brands, expertise, and passion to Saudi Arabia&rsquo;s vibrant hospitality industry. 
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Bidfood KSA proudly took part in Sirha Riyadh 2025, one of the Kingdom’s leading hospitality and foodservice exhibitions, showcasing the

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